20 Sep 2011
Dear friends and colleagues,
An early fall greeting from New York City. I and some friends are both happyand worried – soon the snow will fall in Tohoku, Japan’s northern areas. Japan’s Snow Country is beautiful. But it is also going to be a harsh winter
for many of the earthquake and tsunami victims. I reach out to you and ask
for your help. My friends are putting together a charity run/walk here in the NYC area
which will help raise money to bring warmth and support to those in the
Tohoku. The *Japan Society*, *U.S.-Japan Business Council*, *American Council of
Life Insurers*, *Dentsu* and *Prudential* have already signed up to support
the run. They are currently in discussions with a broad range of
Japan-related financial and non-financial organizations, companies and
individuals to participate. Japanese media will be covering the run over
the coming weeks. You can help in one of three ways: **1. **Promote the run with employees or form a company team to
participate. Sign-up at http://www.beforethesnow.org.**** **2. **Become a sponsor ($2,500) or supporter ($1,000) of the run and
your logo will be featured in advertising in The Star-Ledger and NYSeikatsu
among other publications, on www.beforethesnow.org and in on-site event
branding.**** **3. **Sign-up yourself and share the information about the run with
friends, colleagues, runners with connections to Japan. You can use the
Facebook Events page as a simple tool to invite friends (who don’t have to
be on Facebook) to sign up.
The snow will soon fall in Tohoku. Please help. Thank you, *Twitter*
http://twitter.com/#!/beforethesnow
Orlando Camargo 